DIGITAL CONTENT
Farm to fabric
Sportscraft is proud to champion Australian Merino wool through its partnership with Woolmark—a collaboration that has spanned over 60 years. As part of this commitment, we recently filmed on location at a farm in Gunning, NSW—capturing firsthand the passion, innovation, and sustainability driving the future of wool. This deep-rooted connection to craftsmanship, responsibility, and legacy is embodied by growers like Campbell Basnett.
Client: @sportscraft
DOP + drone + stills: David Child
Creative direction: Liza Vella / David Child
Post production: David Child / @thenouncollective / @katrinaparker